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Victorinox

Refreshing a classic like the Swiss Army Knife calls for a modern e-commerce approach rooted in Swiss design. From bold typefaces to sleek visuals, this blue sky project reimagined a 19th-century icon for the digital age.

Agency
Elespacio
Client
Victorinox
Responsibilities
Art directionUI DesignMotion design
Man standing on a mountain summit beneath the overlay text “open air, open mind”, conceptual hero image for Victorinox ecommerce project Man standing on a mountain summit beneath the overlay text “open air, open mind”, conceptual hero image for Victorinox ecommerce project
A web page for Victorinox ecommerce with different sections A web page for Victorinox ecommerce with different sections
A red swiss army knife on a white background, online configurator to create a custom swiss army knife A red swiss army knife on a white background, online configurator to create a custom swiss army knife
A screen shot of a web page with a surfer in the water, full dropdown navigation of Victorinox ecommerce A screen shot of a web page with a surfer in the water, full dropdown navigation of Victorinox ecommerce
Design of the search page on Victorinox ecommerce Design of the search page on Victorinox ecommerce
A piece of luggage sitting on top of a white table, product page of Victornix ecommerce website A piece of luggage sitting on top of a white table, product page of Victornix ecommerce website
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